jpfeif34
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This excites me, makes me feel like the platform won't go away in 2028, as well as more options. All we can do is wait and see what happens!
What's Going On With the Jeep Gladiator?
Jeep chief sees potential with a better truck and pricing, but when will see results?
The new head of Jeep North America Bob Broderdorf says prospects for the Gladiator will become brighter and he is close to launching a structured plan. “We have been in the lab working. I am not far.”
“Gladiator has so much opportunity,” Broderdorf tells MotorTrend in interviews. Jeep added some aggressive programs in the final quarter of 2024 to address the pricepoint of the current truck, with more short-term moves to come. And there are creative ideas about how the truck could evolve in the longer term.
The Jeep CEO says he is bullish on the Gladiator which he thinks is a great product—it comes down to execution and pricing to boost sales and keep the Toledo plant humming.
What's Going On With the Jeep Gladiator?
Jeep chief sees potential with a better truck and pricing, but when will see results?
The new head of Jeep North America Bob Broderdorf says prospects for the Gladiator will become brighter and he is close to launching a structured plan. “We have been in the lab working. I am not far.”
“Gladiator has so much opportunity,” Broderdorf tells MotorTrend in interviews. Jeep added some aggressive programs in the final quarter of 2024 to address the pricepoint of the current truck, with more short-term moves to come. And there are creative ideas about how the truck could evolve in the longer term.
The Jeep CEO says he is bullish on the Gladiator which he thinks is a great product—it comes down to execution and pricing to boost sales and keep the Toledo plant humming.
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