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JAY

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FCA Reports First-quarter 2023 US Sales
  • 2023 total U.S. sales decline 9% in Q1 versus same period last year
  • Dodge brand total U.S. sales increase 24% versus same quarter last year
  • Dodge Charger up 43%; Dodge Challenger up 2% and Dodge Durango up 22% in total U.S. sales versus same quarter last year
  • Dodge Hornet G/T arriving at dealerships now
  • Chrysler brand up 10% in total U.S sales versus same quarter last year
  • Chrysler Pacifica up 10% and Chrysler 300 up 9% in total U.S. sales versus same quarter last year
  • Jeep® Wrangler 4xe is *America’s best-selling plug-in hybrid vehicle, followed closely by the Grand Cherokee 4xe at No. 2
  • Jeep Wrangler 4xe total U.S. sales increase 72% over same period last year; Wrangler 4xe accounts for 38% of total Wrangler sales in Q1 2023
  • Jeep Cherokee up 31% versus same quarter last year
  • Ram brand officially unveiled the all-electric Ram 1500 REV
  • Ram ProMaster sees its best ever Q1 total U.S. sales, up 90% versus same period last year
  • Ram ProMaster City sees its best ever Q1 total U.S. sales in first quarter, up 232% versus same quarter last year
April 3, 2023 , Auburn Hills, Mich. - FCA US LLC reports sales of 368,237 vehicles in the first quarter for 2023. Overall, total U.S. sales for the first quarter declined 9% versus the same period last year

“As we continue to navigate the market conditions transpiring across the automotive industry, together with our dealer network, we are making the necessary adjustments to meet our customer’s expectations,” said U.S. Head of Sales Jeff Kommor. “We also continue to see strong demand for our plug-in hybrid vehicles, with the Jeep® Wrangler 4xe and Grand Cherokee 4xe placing No. 1 and No. 2, respectively, as America’s best-selling PHEV vehicles. And with the Alfa Romeo Tonale production start announced last week, in addition to the impending arrival of the Dodge Hornet R/T in dealerships this spring, we are excited to bring customers another addition to our electric offerings.”

The Dodge brand saw total U.S. sales increase 24% versus same quarter last year. Sales of the Dodge Charger increased 43%; Dodge Challenger increased 2% and Dodge Durango was up 22% versus same quarter last year. Announcing its seventh and final “Last Call” special edition on Monday, March 20, during a spectacular helicopter landing in Las Vegas, Dodge fired up ordering last week for Challenger SRT Demon 170, the world's fastest, quickest and most powerful muscle car ever produced.

The brand ushered in its future of electrified muscle with the reveal of the all-electric Dodge Charger Daytona SRT concept, and Dodge enthusiasts will see the arrival of the Dodge Hornet R/T this spring. The all-new Dodge Hornet, unlocking the gateway to Dodge muscle, offers the quickest, fastest, most powerful compact utility vehicle under $30,000, bringing buzz to the segment with unmistakable Dodge styling cues and performance. The Dodge Hornet G/T is arriving at dealerships now.

The Chrysler brand is up 10% in total U.S. sales versus same quarter last year. The Chrysler Pacifica is up 10% and Chrysler 300 is up 9% in total U.S. sales versus same quarter last year.

The Chrysler Pacifica Hybrid accounted for 12% (3,473 units) of the nameplate’s total sales for the first quarter. Chrysler brand recently launched its Vanlightenment marketing campaign featuring both the Pacifica and Pacifica Hybrid, demonstrating how the Chrysler Pacifica serves as a support system for families and brings harmony within their chaotic lives. **Consumers who purchase and take delivery of a Pacifica plug-in hybrid, America’s first and only plug-in hybrid minivan, may be eligible for up to $7,500 federal tax credit through April 17, 2023.

Total U.S. sales of the Jeep Cherokee increased 31% in the first quarter versus same quarter last year. The Jeep Wrangler 4xe total U.S. sales increased 72% over the same period last year. The Jeep Wrangler 4xe, the first-ever electrified Jeep Wrangler, remains *America’s best-selling plug-in hybrid vehicle, with 14,392 (38%) of total Jeep Wrangler sales in the first quarter of 2023. The 2022 Grand Cherokee 4xe, which went on sale in late 2022, accounted for 7,222 (13%) of Grand Cherokee U.S. sales in the first quarter of 2023, and is America’s No. 2 best-selling plug-in hybrid vehicle. **Consumers who purchase and take delivery of a Jeep Wrangler 4xe or Grand Cherokee 4xe may be eligible for up to $7,500 federal tax credit through April 17, 2023.

The vehicles represent the brand's start of its electrification strategy to provide new levels of efficiency, environmental responsibility, performance and capability, on and off the road.

The Ram Truck brand officially unveiled the all-new, all-electric Ram 1500 REV and the Ram REV Insider+ Program on Sunday, February 12. RamREV.com opened to consumers to reserve a place in line to preorder the Ram 1500 REV.

The Ram ProMaster van sees its best ever Q1 total U.S. sales, up 90% versus the same period last year. The Ram ProMaster City also saw its best ever Q1 total U.S. sales, up 232%. Continued demand for Ram commercial fleet vehicles sees best ever Q1 U.S. sales, up a combined 64% versus Q1 2022.

The Ram 1500 was recently named to Car and Driver 10Best Trucks and SUVs for the fifth consecutive year.

The company’s U.S. commercial fleet channel sales increased 67% across its vehicle portfolio versus same quarter last year.

Jeep Gladiator Jeep Gladiator Q1 2023 US Sales Numbers Screenshot 2023-04-03 at 12.24.42 PM
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Almost

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"38% of Wrangler sales... 4xe" is the most surprising stat.
$7,500 tax credits will do that. If you're buying a Wrangler like 90% people with zero intentions of ever taking it off road it's the perfect mall crawler or soccer mom version of the Wrangler.
 

Pic18

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Stellantis had been flooding the dealer lots with Wrangler 4xe. Anybody going into a dealership hoping to leave with a new Wrangler had a lot of them to choose from.
 

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bleda2002

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Stellantis had been flooding the dealer lots with Wrangler 4xe. Anybody going into a dealership hoping to leave with a new Wrangler had a lot of them to choose from.
If you go in to the dealer with no bias against the 4xe its an extremely compelling package. Best driving power train besides the 392, best city gas mileage other than the diesel, well equipped in standard form and 7500 bucks off with the tax credit to put it at the same price as the non hybrid wrangler.
 

XCAJUNX

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Maybe it's just my dealership but my wife went to test drive a 4xe and none of them had any charge in them. I would think anyone interested would want to test out the all-electric and hybrid modes before they buy.
 

BLK HOLE

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I feel their Wrangler and Gladiator prices got out of hand. Hurt sales!
Had nothing to do with pricing.

Sales went down for all car makers...a shortage in materials made sure of it. Which is why the used car market got stupid.
 

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JTsGarage

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Had nothing to do with pricing.

Sales went down for all car makers...a shortage in materials made sure of it. Which is why the used car market got stupid.
The two are connected. Shortage of materials made new cars more expensive as well. In the current economic environment, consumers are more price sensitive. I think that explains the Grand Cherokee's sales decrease. Down 27 percent from the prior year even though it's a brand new model and now has a 3-row version. Jeep/Stellantis made the decision to go more upmarket with the JGC and while they may make more money per transaction they're definitely losing volume.
 
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bleda2002

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Maybe it's just my dealership but my wife went to test drive a 4xe and none of them had any charge in them. I would think anyone interested would want to test out the all-electric and hybrid modes before they buy.
Hybrid mode is available always, the battery always has a charge for that as the motor will charge the battery while driving to keep it at a "minimum" level for it to always be assisting.
 

JTBurns

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Wish the numbers were higher for the gladiator, but consistent with the overall trend. Probably more of a product of crappy interest rates and people having to hold onto their money at this point
 

BLK HOLE

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The two are connected. Shortage of materials made new cars more expensive as well. In the current economic environment, consumers are more price sensitive. I think that explains the Grand Cherokee's sales decrease. Down 27 percent from the prior year even though it's a brand new model and now has a 3-row version. Jeep/Stellantis made the decision to go more upmarket with the JGC and while they may make more money per transaction they're definitely losing volume.
Stock Rubicon JT was 44K when it came out. Now its 51K. Thats 4% a year. Pretty average.
 

Hootbro

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Stock Rubicon JT was 44K when it came out. Now its 51K. Thats 4% a year. Pretty average.
Also, the Rubicon now comes with the 8.4 Premium Audio, Proximity Door Locks & Electronic Rear View Mirror as standard vs. at launch. That is appox. $3k in cost that has to be factored in and a value given for it. So in theory , that inflation spread average would be even less because you are getting more for a current Rubicon.
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