Jeep Gladiators Averaged $56,403 Sales Price In First Full Month

JAY

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Per Autoblog:

Jeep Gladiator sales reportedly averaged $56,403 in first full month
Cox Automotive bases this on 2,548 units


If this past May is any indication of future sales, the Gladiator truck is going to make Fiat Chrysler Automobiles (FCA) some decent coin. In its first full month on sale, the new Jeep pickup went home with more than 2,500 customers at an average transaction price of more than $56,000.

Cox Automotive, which works with automotive sales dealers and brands such as Autotrader and Kelley Blue Book, released a small report on May sales, and it included some interesting nuggets about Jeep's newest player. Brought to our attention by The Drive, the Gladiator entered May with 437 units sold, as the vehicles had just started to trickle into dealerships. In May, Jeep added 2,548 sales.

It's too early to call the Wrangler with a bed a success or failure, but a second piece of information hints at a positive outlook: According to Cox, the average transaction price was $56,403. That's massive for a midsize pickup. The Gladiator offers four grades to choose from. With destination costs included, the Sport starts at $35,040, the Sport S starts at $38,240, the Overland starts at $41,890, and the Rubicon starts at $45,040.
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Tacoman03

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When I bought mine, the dealer I bought from had no idea what that program was about....Oh well, next time!
was that with Tread lightly discount? :CWL:
 

steffen707

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When I bought mine, the dealer I bought from had no idea what that program was about....Oh well, next time!
it can happen. I asked a dealer about their 15% mopar accessory discount, he said what discount.

I sent him a snippet of the discount off his own site.....lol Mopar put it there.
 

abugarcias

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I think this will change over time. Most likely the only gladiators sold were fully loaded Rubicons because that's pretty much all that was available. Once Sports and Overlands start showing up on the lot and custom orders are delivered the average sale price will go down.
 

eternus

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it can happen. I asked a dealer about their 15% mopar accessory discount, he said what discount.

I sent him a snippet of the discount off his own site.....lol Mopar put it there.
I do not know what this 15% discount thing is... do you mean if I buy Mopar parts (lift? wheels?) at the time of purchase I get a 15% discount? or am I over guessing?
 

steffen707

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Hootbro

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Most times though, you can find discounted Mopar parts cheaper online shopping around than applying a 15% coupon to a dealership that charges full retail pricing
 

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WildJD

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Per Autoblog:

Jeep Gladiator sales reportedly averaged $56,403 in first full month
Cox Automotive bases this on 2,548 units


If this past May is any indication of future sales, the Gladiator truck is going to make Fiat Chrysler Automobiles (FCA) some decent coin. In its first full month on sale, the new Jeep pickup went home with more than 2,500 customers at an average transaction price of more than $56,000.

Cox Automotive, which works with automotive sales dealers and brands such as Autotrader and Kelley Blue Book, released a small report on May sales, and it included some interesting nuggets about Jeep's newest player. Brought to our attention by The Drive, the Gladiator entered May with 437 units sold, as the vehicles had just started to trickle into dealerships. In May, Jeep added 2,548 sales.

It's too early to call the Wrangler with a bed a success or failure, but a second piece of information hints at a positive outlook: According to Cox, the average transaction price was $56,403. That's massive for a midsize pickup. The Gladiator offers four grades to choose from. With destination costs included, the Sport starts at $35,040, the Sport S starts at $38,240, the Overland starts at $41,890, and the Rubicon starts at $45,040.
I guess the 4190 LE’s presold, don’t get counted til they’re delivered and paid for... maybe FCA didn’t want those numbers counted til the last quarter when they officially roll out the 2020 model year! Hmmm...
 

Razinhell

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I think this will change over time. Most likely the only gladiators sold were fully loaded Rubicons because that's pretty much all that was available. Once Sports and Overlands start showing up on the lot and custom orders are delivered the average sale price will go down.
These articles are just click-bait fodder. I mean right off the bat we had 4190 launch edition units and we are only like a month into production at the highest price point possible. It's just another angle to make an article that has no real bearing on the smallest possible data set. I once worked for public relations for a county government and my boss had a book "How to Lie with Statistics" Very interesting read when you start making up your own averages based on your own perceptions.
 

WXman

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Yeah, duh, this is because the ONLY models they've built so far are $55k to $61k MSRP.

If they had every flavor easily attainable at dealerships nationwide, this "average transaction price" would take a massive dip.
 

JeepFoxhound

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IMO that figure of total sales is not very impressive.
 
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