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Splenda

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I received a marketing survey about the Gladiator today. It asked what engine I would choose based on performance and based on price. It asked if I would prefer for the next Gladiator to have integrated fenders or continue to have external fenders. It asked if I would prefer the next Gladiator be based on the Wrangler or the original Gladiator. There were a few other questions, but I am glad they are putting some thought into the next Gladiator.



Jeep Gladiator Next gen Jeep Gladiator survey - who got one? 1742251426248-kv


Jeep Gladiator Next gen Jeep Gladiator survey - who got one? IMG_2147
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dave33

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I haven’t even gotten the survey after buying mine. It’s been about 6 weeks now. The dealership certainly mentioned it a lot.
 

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I haven’t even gotten the survey after buying mine. It’s been about 6 weeks now. The dealership certainly mentioned it a lot.
That is a different survey about your actual vehicle. I actually got that one today for my 2025 I bought last December and is nothing like the marketing survey the OP is talking about.
 
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Splenda

Splenda

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This survey had one question where it had about 8 different Jeeps from the past and asked me to drag my top three picks over to a box and put them in order of what I think the next Gladiator should be based on. They included old Grand Wagoneers, Kaisers, Willys, and Cherokee.
 

Coldtoes

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Just curious how many of you received the email from Jeep Market Research Team regarding the survey on new Gladiator style and options?
It was an interesting survey asking about preferences in grill designs, tops, fenders, old vs new, AND power plant (specifically asked if I’d choose a 6.4L V8, then asked again if I’d choose it for +$19,000). Attached screen shot is about front end designs.
I was glad to see them reaching out for opinions.

Jeep Gladiator Next gen Jeep Gladiator survey - who got one? IMG_2147
 

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Gvsukids

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Just curious how many of you received the email from Jeep Market Research Team regarding the survey on new Gladiator style and options?
It was an interesting survey asking about preferences in grill designs, tops, fenders, old vs new, AND power plant (specifically asked if I’d choose a 6.4L V8, then asked again if I’d choose it for +$19,000). Attached screen shot is about front end designs.
I was glad to see them reaching out for opinions.

IMG_2147.jpg
https://www.jeepgladiatorforum.com/...-jeep-gladiator-marketing-survey.91956/unread
 

GI Grandpa

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Just curious how many of you received the email from Jeep Market Research Team regarding the survey on new Gladiator style and options?
It was an interesting survey asking about preferences in grill designs, tops, fenders, old vs new, AND power plant (specifically asked if I’d choose a 6.4L V8, then asked again if I’d choose it for +$19,000). Attached screen shot is about front end designs.
I was glad to see them reaching out for opinions.

IMG_2147.jpg
Just finished it
 

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Hootbro

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In order, from most likely to least likely, Nex Gladiator will be badge engineered with Dakota, Ram, or Wrangler.

That's why they're doing the surveys.
If they do not base it off the Wrangler for commonality with the aftermarket, it is going to be a dud out the gate IMHO with no soul to it. Be a repeat of when Chrysler bought Jeep in the late 1980's and let the Comanche wither on the vine in favor of the Dakota.
 

Jrgunn5150

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As I've said many, many, many times... The only metrics they care about are how many units can they move, and how much profit per unit will they get.

You can fit a ton of ducks on any dash.
 

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Is it actually from Stellantis or some marketing firm looking for data? I deleted it. Stellantis ignores my emails so why do I care what they think?
 

BlackRuby23

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This survey had one question where it had about 8 different Jeeps from the past and asked me to drag my top three picks over to a box and put them in order of what I think the next Gladiator should be based on. They included old Grand Wagoneers, Kaisers, Willys, and Cherokee.
That was a computer virus. jk
 

toddarama

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As much as I want to see a 392 or Hurricane version of the Gladiator ... I am afrain it is more likely that the mass market appeal drives the next generation design. Especially when I see questions asking about styling of fendors, should it align with the wrangler, etc, etc, etc .... I have a hard time seeing them doing anything other than dropping the Wrangler-like approach and repurposing the platform to try to compete in the "economy truck/car/thing" class with the like of the Maverick, Ranger and Canyon.

That's my nightmare scenario for the Gladiator ... let's hope it doesn't happen
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