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Biff Happy

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Why is Jeep in quotation marks? “Jeep".
Willys didn’t have the patent yet, during WWII there were multiple small vehicles called a jeep (including a plane and a tractor) so Willys and several other companies fought for ownership of the name, including Bantam who created the 4wheel drive utility vehicle, Ford who produced more “Jeeps” than Willys and also the “Burma Jeep”, and Minneapolis Moline who thought their vehicle was nicknamed “Jeep” weeks before the Willys. Willys didn’t win the patent suit until 1953, that’s why the cj5 is the first open body utility to wear “Jeep” on the cowl, before that the previous models only had “jeep“ in script under the passenger seat.
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Biff Happy

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Because the brand Jeep really wasn't a brand yet... just a nickname.... like "pick-up truck". GI's were still calling it a "jeep" slang for GP (general purpose) from the MB lineup they had in the war. The brand back then was actually Kaiser/Willis, then AMC bought the "Jeep" brand, and actually branded it that.
Jeep’s were actually nicknamed Jeeps months prior to ford designating a model a GP (a short run prototype, replaced by the standardized GPW) GP, “g” for government “p” for 80” wheelbase.
 

Florida Mojave

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Love the old ones, always will....and the new ones too!
Not mine - just a "park next to" Jeep
Jeep Gladiator Kaiser parkin
 

BearFootSam

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The first Jeep truck was aptly called “Jeep Truck”:
1694375823108.jpeg

the second truck was the fc150 and fc170:
1694375920372.jpeg

So the third Jeep truck was called a ”gladiator” (“the beautiful brute”) then nomenclature was changed to the J-truck series.
What a mod a PTO spindle would be. Run belt driven saws, water pumps, bale hay.
 

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Naaaa, the CJ 8 (Scrambler) wasn't a Gladiator. In '79 or '80 when Renault bought into AMC everything changed.
I wasn't talking about the Scrambler. They didn't sell a whole lot of them, but the original Gladiator was in production until 1988.
here's a link to an ad for an '88-
https://www.classic.com/veh/1988-jeep-j-10-pickup-44-1jtnj26u8jt034601-n173vxp/

https://en.wikipedia.org/wiki/Jeep_Gladiator_(SJ)
The Gladiator name was dropped after 1971, after which the line was known simply as the Jeep pickup or J-series. The pickups were designated as J2000 and J4000 models (the 3000 series was dropped in 1971) until 1973, then as J10 and J20 models from 1974 to 1988.
 

Artsifrtsi

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Dartboy

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The Gladiator name was dropped, but the truck was pretty much the same until the mid/late 80's, it sure as hell wasn't a CJ8

If we're going to pick nits, the current Gladiator probably has more in common with the Scrambler than the original Gladiator. It's based on the Wrangler, which is the current evolution of the CJ, and it's not a full size pickup
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