Is Jeep the Marlin of the American Auto Industry?

[Sweetums]

Don't value Jeep on what you see, or what you think you see.
When something goes far enough down a hole, it can bought for very little.

https://www.cnn.com/2024/09/30/media/directv-dish-network-merger/index.html

Deals like that are almost entire the result of an over-leveraged company with more debt than they have revenue.

Sponsored

 

[Lunentucker]

Deals like that are almost entire the result of an over-leveraged company with more debt than they have revenue.

eaxctly.

 

[PDXsarge]

You mean the former owner of Jeep?

The brand is looking like an Albatross, AMC owned them and was absorbed by Chrysler so they could get Jeep.
Chrysler failed and "merged" with Daimler-Benz.
Daimler-Chrysler failed and Chrysler was sold to Fiat to form Stellantis.
Stellantis is now struggling to make any of their brands sell.

Everyone seems to want Jeep, until recently it's been the only brand in whatever portfolio that makes money. I'm not even mad at Stellantis, it's actually impressive that they could make a vehicle as fun as Jeep un-sellable.

 

[MeiMei]

Interesting comparison. I have old Marlins. They were cheap and reliable, unlike anything made by Stellantis. Ruger makes decent firearms, but they went cheap and low quality with air rifles and made in China merch. Not great comparisons. Unpopular opinion is the best hope for Jeep would be purchased by Toyota, TBH. At least a collaboration. Go back to the basics. Make over engineered machines that can be repaired cheap and easy that last.

 

[BourbonRunner]

The auto industry is in bad shape no matter who owns what.
https://www.autoblog.com/news/nissa...ial-cliff-can-they-turn-things-around-in-time

If only they had someone like Carlos Ghosn to pull them out of the fire...

 

[Sweetums]

The auto industry is in bad shape no matter who owns what.
https://www.autoblog.com/news/nissa...ial-cliff-can-they-turn-things-around-in-time

Nissan maybe isn't the most representative of the auto industry as a whole. They used to be "the thinking man's Toyota" but I wouldn't recommend anyone buy a Nissan today. Even the new Z is just a warmed over 370 in a new wrapper (and the 370 was a warmed over 350). They have no halo car anymore, their build quality is garbage and it seems like they are one step away from being Mitsubishi and building cars with whatever parts they can dumpster-dive from other automakers.

Sponsored