"Stock" 2024 JTR is about 54,000, with the two most popular options (Convenience and Tech Packages) about 57,000, but many would want the Active Safety package at 1295.
Thought it was a website mistake, but it is also omitted from the Order Guide for the Willys. They really do not want leather seats on the Willys for some reason.
Man, I feel pretty good about my '23 JTR price. I paid $46k and change before tt&l. MSRP was $62k+ or so. OTD was $52k+. I was looking around at used vehicles and nothing made sense. Guys were asking more for 3 year old Gladiators with 30k miles than I bought a '23 for new.
My guess is they figure it may cannabalize sales of the Rubicon and Mohave to some extent and they don't want that. Whereas they figure nobody shopping a Sport will have the cash to pony up to a Rubicon/Mohave so we'll allow them some flexibility to add some creature comforts which also allows them to grab some more of your money.
That's 72K in USD
Cool , I think you missed my point. That is not good value . They should have kept the soft tex in the lower trim as an option and not forced everyone to upsize to the X is they want it. Rather buy a Full size truck at that price . He'll I could buy a trd pro tundra cheaper in Canada and I think those are expensive for what you get . We also get taxed extra when we buy expensive vehicles up here ,called the luxury tax which hits around 100k . They will be even hard to sell up here at those prices .
