Stellantis Q2 2024 Sales Numbers: Jeep Gladiator

[Teqsand]

The Jeep isn't the problem,
the INTEREST RATES are.....

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[BlackRuby23]

The Jeep isn't the problem,
the INTEREST RATES are.....

No, the rates are not the problem, the MSRPs are the problem. Current rates are not high by any historical standards. The same cannot be said for prices. The artificially low interest rates, held there for over a decade, produced fantastic price bubbles in all assets, even depreciating ones. It was disgusting, quite frankly.

 

[Teqsand]

No, the rates are not the problem, the MSRPs are the problem. Current rates are not high by any historical standards. The same cannot be said for prices. The artificially low interest rates, held there for over a decade, produced fantastic price bubbles in all assets, even depreciating ones. It was disgusting, quite frankly.

Wow, smh... ok then

 

[Lancel]

And around the next corner is CBDC’s after the recession bottom falls out…..

I have been saying that for quite some.time. CBDC"s are coming quite soon.

 

[Hugh Jorgan]

The Cherokee was the one that killed me….I remember the adds claiming to be bringing back a classic with classic looks….and then I saw it. Pure rubbish. Absolutely embarrassing to compare that to an XJ. Far happier it’s gone over the renegade

I could not agree more. That was another shocker. They ran the same adds here and we had the same disappointment. Unlike the XJ which was a massive sales hit here.

 

[Hugh Jorgan]

Well there is a difference between growth, progressing technology, and just greed. I think it is totally possible to have continued growth and expansion, but without upper management, CEO's and the like doing the bidding of vocal shareholders who want nothing more than better profit. Not saying that's necessarily the situation here, but it is the story around a lot of industry. The Boeing / Air Buss merger from years ago is an excellent example. Dad put in over 30 years at Boeing as the top NDT guy for the whole company. As soon as the merge happened, everything changed - and not for the good. It changed from a good company to work for to being all about cutting costs. And that doesn't necessarily mean a pass on economic growth either. I'm just talking about pumping the brakes a bit here. I dont know what it's like in Australia, or other countries - all my experience outside the US was not as a civilian so take it with a grain of salt, but SO many people here, practically everyone you meet, is burnt out. Especially those in public service positions. And a lot of that is because of the constant drive for 'more' 'faster' 'higher profits' etc... And that constantly increasing pressure drives managers and senior 'leaders' to constantly put more and more pressure on employees who are already experiencing burnout. To top it off, the economy 'seems' like it's doing ok but I can tell ya things the future looks pretty worrisome here. Not sure what other countries are experiencing though.

Good job by your Dad on his 30yrs at Boeing. That’s a hell of an achievement. Hope he got a nice watch out them . And much respect and admiration for your past military service.

Its the same here. People are stretched and burned out and hanging in there by a thread (and I’m one of them lol).

This country in economic terms is really like another US state. Same system, same status, rates, debt, house prices, hollowed out manufacturing lots of casual jobs and the whole 9 yards.

I tell you what, Im looking forward to pumping the brakes oneday for sure. Hopefully in a new hybrid gladiator. I love the mix of cutting edge tech and traditional four wheel drive truck with so much jeep character.

So Jeep team I hope you’re doing the 025 4xe glad in RHD!!! Peace

 

[IAGLADI8R]

I'm waiting for the 4xe

 

[Bigb55]

MSRP, interest rates, and the fact it's only 4 years old are all contributing to its slumped sales.

In order to have continued increase in sales, you need to steal from the other market share. Which would be Tacoma, Frontier, Colorado, and Ranger demographics.

Colorado and Tacoma recently released all new models. They're snatching up the market share at the moment.

Jeeps biggest issue is probably not being able to steal from the other brands market share. Jeep had majority of new buyers go from wranglers to gladiator or vice Versa.

Wrangler sees more first time jeep buyers than the gladiator.

The 4xE gladiator will steal some market share due to MPG rating. Plus possible buyers from the Maverick crowd who want a more adventure oriented truck and less of a city hauler

 

[Lunentucker]

 

[ArchEtech]

People are also buying and trading cars less because interest rates are terrible and people are upside down on loans from overpaying for used and dealer marked up cars.

Who wants to buy a jeep in 2024 @ 7% interest, that is already overpriced, after paying $5000 over MSRP for their last car? That’s hurting all car sales.

 

[rr11]

I am quite content with my 2020. My dealer keeps sending me e-mail's telling me how I can trade my current Jeep for a new one at a lower payment. We all know that's dealer BS, I guess I could tell them I don't have a car payment are they going to pay me every month? When you read all the fine print it's plain they will up the bottom line quite a bit.

 

[IanNubbit]

The fact that this would be way worse, but only the skewed numbers of Fiat 500 coming back going from 1 -> 163 sales is make this look better then it really is...

 

[Sandevino]

Your average mid-sized truck buyer isn’t looking at the Gladiator as the competition offers better value.

The Gladiator is a great vehicle but it’s a niche vehicle. Those that own them aren’t trading every 18 months as there’s nothing new to offer that improves on its capability.

 

[Hugh Jorgan]

Elevated cost of cash/capital affecting all auto sales aside..

I think personally that It’s glaringly obvious Gladiator needs a working-class / bread n butter hero power-plant to match the abundant platform talent.

3.0L standard spec Hurricane (probably w etorque etc) has got to be getting lined up as that power plant.

A manoeuvre such as that by FCA will reignite sales of gladiators.

4xe 2.0L I4 T and hopefully oneday 4xe 3.0L I6 T will be the upgrade powertrain options to compliment the base hero hurricane/ etorque.

This powertrain ticket will propel Gladiator sales into the next mid decade. At a minimum.

Forget about reduced rates saving auto sales in the middle term future. It is highly unlikely the cost of cash/capital will come down meaningfully in the decade ahead, for any country.

Reshoring supply chains, significant tariffs mechanisms on non-friendly producer states and persistently elevated costs for energy will certify that in all probability.

 

[LostWoods]

Your average mid-sized truck buyer isn’t looking at the Gladiator as the competition offers better value.

The Gladiator is a great vehicle but it’s a niche vehicle. Those that own them aren’t trading every 18 months as there’s nothing new to offer that improves on its capability.

The GM twins are I think the only mid-size doing well and they're a much better value to the average consumer. If you think the Gladiator is bad, the Tacoma is like half of prior year (though still nearly 7x the Gladiator) but the value is in the toilet with the MSRP. They are f'n proud of the 4th gen.

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