Car Manufacturers Monetizing Ownership

[Imbuere]

I'm playing devil's advocate here, but there is an argument to be made for BMW's side:

"It's cheaper for those that want the feature if you install it on every vehicle (simplifies manufacturing which saves money), but since not everyone wants the feature, you should only charge those that use it"

Now, i can tear that argument apart in 2 seconds because every auto manufacturer in existence packages features, and no one has ever said diddly about saving the customers who don't want individual features money by only charging those who do use it while installing it on everything.

It's an argument that assumes you ignore a lot of other mnfr shenanigans to pretend it has any validity. But it is an argument that they make.

Then charge a one time fee, not subscription.

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[Rahkmalla]

Then charge a one time fee, not subscription.

It's cheaper to people leasing while still allowing BMW to fleece the second owner. Everything those German luxury brands do is about targeting leases above all else.

 

[ParatusExpeditions]

What’s funny is that even if one doesn’t want the feature they’re still paying for it through the additional payload of all the crap they don’t care about everyday on their consumable (brake pads, gas, etc.).

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