It's a FLASHBACK from the 1970's 😵‍💫

[VladtheGlad]

Current marketing for the Gladiator brings back negative memories of AMERICAN AUTOMOTIVE MANUFACTURERS from the 1970's (JEEP, too) - short-term planning (quarterly profits) and over-pricing leads to stagnant products which are only updated with MINOR updates and MAJOR Special Editions WITH COOL NAMES and splashy graphics PACKAGES (ironic the 70's graphics are hot now) while outdated major components age the vehicle into obsolescence. Jeep the manufacturer rationalizes their short-term planning (quarterly profits) by discontinuing the product. Lack of investment and attention to the product slowly craters the sales; however, the consumer gets blamed. Ladies and gents, welcome to JEEP circa 1970's, again ... except this time it's Europe who is killing JEEP.

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[DylanM]

We need a Jeans edition Gladiator.

 

[Flyboy2109]

Shall we try an Eddie Bauer edition...

 

[Dartboy]

Give me a Golden Eagle

 

[MikeNH]

This is nothing new. Jeep has had sticker special editions for ages now. The Gladiator will never sell like a Taco or Ranger. It’s too compromised for appliance buyers.

 

[Cburd61]

I’ll take a Super Bee Gladiator…….

 

[Labswine]

An Orvis edition of the Gladiator (harkens back to the '95 ZJ).

 

[VladtheGlad]

A BMW B58 engine edition like the Grenadier Quartermaster - smooth, extremely powerful and dependable - the engine of choice for "special Edition" vehicles My Gladiator has an Italian diesel and as a B58 engine owner - HELL YEAH!!!! The diesel was 4K - how much more can a B58 cost over the sad Pentastar?

 

[ScottBeach]

Whatever Jeep has to do to keep offering a solid axle mid size truck I'm all for it. Think about it. Maybe 80% of Jeeps wrangler/gladiator sales are going to people that will NEVER off-road. Those 80% make it possible for us to get a capable truck. If any company can sell 4/5 products to people who don't really need them--- just stay out of their way and let them sell. They know what they are doing.

Is the jeep gladiator teli-tubi edition silly to most of us? Of course. But it cost 3 cents and sold 1500 extra jeeps to suckers that shouldn't be buying a jeep. So we can buy a truck no one else will make. Thank you Jeep for still making this thing. Hoping you still do when I am ready for my 3rd gladiator

 

[rughboy]

Whatever Jeep has to do to keep offering a solid axle mid size truck I'm all for it. Think about it. Maybe 80% of Jeeps wrangler/gladiator sales are going to people that will NEVER off-road. Those 80% make it possible for us to get a capable truck. If any company can sell 4/5 products to people who don't really need them--- just stay out of their way and let them sell. They know what they are doing.

Is the jeep gladiator teli-tubi edition silly to most of us? Of course. But it cost 3 cents and sold 1500 extra jeeps to suckers that shouldn't be buying a jeep. So we can buy a truck no one else will make. Thank you Jeep for still making this thing. Hoping you still do when I am ready for my 3rd gladiator

Nice!!

 

[VladtheGlad]

That's my point. "Special Editions" only sell limited numbers - they are new, old. Keep what makes a CORE Gladiator but keep it competitive and not let it get stale. Keep the CORE consumer coming back and the sales numbers consistent. I LOVE my ecodiesel but will I return to buy a new Gladiator in 2 years? Certainly not based on a "Special Edition" on an ignored platform with an old minivan engine or new unproven hybrid drivetrain. I fear Jeep has waited too long, providing too little brand husbandry regarding the Gladiator line

 

[NULL POINTER]

You forgot the rich corinthian leather interior

 

[ScottBeach]

That's my point. "Special Editions" only sell limited numbers - they are new, old. Keep what makes a CORE Gladiator but keep it competitive and not let it get stale. Keep the CORE consumer coming back and the sales numbers consistent. I LOVE my ecodiesel but will I return to buy a new Gladiator in 2 years? Certainly not based on a "Special Edition" on an ignored platform with an old minivan engine or new unproven hybrid drivetrain. I fear Jeep has waited too long, providing too little brand husbandry regarding the Gladiator line

Which solid axle truck will you buy in 2 years? New? Midsized?

I need something narrow enough to fit on trails and short enough to fit in a garage. An f450 won't meet my needs. Jeep has my business till they drop the solid front axle.

 

[VladtheGlad]

Which solid axle truck will you buy in 2 years? New? Midsized?

I need something narrow enough to fit on trails and short enough to fit in a garage. An f450 won't meet my needs. Jeep has my business till they drop the solid front axle.

I hope the Gladiator is available then for all of us JEEP Gladiator lovers.

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