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Jeep ceo…. Wants zero emission freedom brand

NachoRuby

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The CEO might be envisioning a Zero Emissions line, but it means nothing if very few of your customers are interested in purchasing.
4xEs are selling well. I suspect full electric would too, once they can get the range and price right. The market is there, and will only grow by the time the next generation roles out. Pure speculation on all of our parts, but I suspect two more vehicle generations, the next being largely plug-in hybrid, before EVs hit critical mass. The new F-150 may just be the tipping point. Right now, I'd be very concerned with range if I were one who needed to tow a lot. It will be interesting to see how far the F-150 lightning will be able to tow at capacity.
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The CEO might be envisioning a Zero Emissions line, but it means nothing if very few of your customers are interested in purchasing.
I think it's safe to say more than a few customers are interested.

"Electric vehicle (EV) sales have surged, with growth in all three top auto markets: China, the US, and Europe. Sales increased by 160% in the first half of 2021 from a year earlier, to 2.6 million units, representing 26% of new sales in the global automotive market."
https://www.power-technology.com/news/electric-vehicle-sales-surge-in-2021/

JEEP WRANGLER 4XE SOLD OUT FOR 2021
https://www.musclecarsandtrucks.com/jeep-wrangler-4xe-sold-out-for-2021/

Ford F-150 Lightning order bank opens; production capacity targets 150K per year
https://www.freep.com/story/money/c...rs-start-production-nearly-double/9081794002/

Tesla Reports 87% Increase in 2021 Deliveries
https://www.nytimes.com/2022/01/02/business/tesla-sales.html
 

LostWoods

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I think it's safe to say more than a few customers are interested.

"Electric vehicle (EV) sales have surged, with growth in all three top auto markets: China, the US, and Europe. Sales increased by 160% in the first half of 2021 from a year earlier, to 2.6 million units, representing 26% of new sales in the global automotive market."
https://www.power-technology.com/news/electric-vehicle-sales-surge-in-2021/

JEEP WRANGLER 4XE SOLD OUT FOR 2021
https://www.musclecarsandtrucks.com/jeep-wrangler-4xe-sold-out-for-2021/

Ford F-150 Lightning order bank opens; production capacity targets 150K per year
https://www.freep.com/story/money/c...rs-start-production-nearly-double/9081794002/

Tesla Reports 87% Increase in 2021 Deliveries
https://www.nytimes.com/2022/01/02/business/tesla-sales.html
There is no automotive fan group in greater denial than old-school Jeep owners. The cultural shift in Wrangler ownership in the past decade has been massive and the new average owner would be more than excited to cruise their all-electric Jeep to the mall.
 

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Trickster

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Then this.
Jeep Gladiator Jeep ceo…. Wants zero emission freedom brand AB0C7BF6-6F9C-479E-B2F7-CAF1AE902124
 

Trickster

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There is no automotive fan group in greater denial than old-school Jeep owners. The cultural shift in Wrangler ownership in the past decade has been massive and the new average owner would be more than excited to cruise their all-electric Jeep to the mall.
Conjecture.
Factual evidence please.
 

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There is no automotive fan group in greater denial than old-school Jeep owners. The cultural shift in Wrangler ownership in the past decade has been massive and the new average owner would be more than excited to cruise their all-electric Jeep to the mall.
I'm both excited and saddened at the thought of an all electric Wrangler/Gladiator. Excited because it should be awesome if they can get the range decent, but saddened because it likely won't have a manual transmission available. Though I have seen some hope that it will recently for efficiency purposes.
 

BAT

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How much emissions do we think it will take to make the vehicle and mine the materials for the batteries. Where do all those batteries go when they die?
I believe some of the batteries can be recycled but its not a cheap process. Other older cannot. Same with Wind Farm Blades. Currently they are not recycled but they are working on processes to be able to recycle them. But companies like GE are constantly reformulating how the blades
Can’t wait to see them installed. I’ll take one in my front yard.
Its already in progress in Virginia and New York. I bid on some major projects for GE last year based on new wind blade's they are going to be using. These things are huge compared to the current one's being used. New York is currently reworking some of its ports to be able to handle all the equipment and Virginia has already taken one of the Ports and turned it into a private facility basically only to handle wind farm blades, Nacelles, Towers and other components for the Wind Farm Fields to be built offshore. The fields in Corpus Christi and South Texas are a love/hate relationship. They like the money being brought in by the wind farms, etc but they are not liking the fact that the towers are killing everything that fly's it seems and the more they build the more they block off access to the waters by outdoorsman. But big money usually wins out over conservation.
 

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ShadowsPapa

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There is no automotive fan group in greater denial than old-school Jeep owners. The cultural shift in Wrangler ownership in the past decade has been massive and the new average owner would be more than excited to cruise their all-electric Jeep to the mall.
Seriously, drive around the midwest of the US - especially Iowa. They sell more Jeeps to non-hardcore rock crawlers. For a while my wife and I called Jeep the official vehicle of central Iowa. They are everywhere - grocery stores, walmart, target, whatever - but few are rigged to do anything serious. My brother has owned many Jeeps, he recently had one trucked in from out east - but him going off road? Yeah, right, sure. Only if someone forced him off the road. The number of young people, including young women.......
I've observed this changed for quite a while here.
The dealer I bought from west of Des Moines is an example of this trend - they don't do things like lift installs, or any real mods. They sell them, they service them, in large numbers, but they send you to a tire store if you want different wheels or tires or real mods. They don't need to do that sort of work because their buyers don't care.
 

BAT

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There is no automotive fan group in greater denial than old-school Jeep owners. The cultural shift in Wrangler ownership in the past decade has been massive and the new average owner would be more than excited to cruise their all-electric Jeep to the mall.
With regard to new o
Lol you're not sucking me into this shitshow of a thread. It was a drive-by comment based on my personal experiences.
Its probably somewhat accurate. Most of the people I see out here where I am at driving jeeps are women and much younger guys. Now that is not to say some of them might not be into off-roading but odds are their vehicles will never see anything other than the mall or the local streets or drives to the beach. So an EV model would fit the bill for them.
 

ShadowsPapa

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I believe some of the batteries can be recycled but its not a cheap process. Other older cannot. Same with Wind Farm Blades. Currently they are not recycled but they are working on processes to be able to recycle them. But companies like GE are constantly reformulating how the blades

Its already in progress in Virginia and New York. I bid on some major projects for GE last year based on new wind blade's they are going to be using. These things are huge compared to the current one's being used. New York is currently reworking some of its ports to be able to handle all the equipment and Virginia has already taken one of the Ports and turned it into a private facility basically only to handle wind farm blades, Nacelles, Towers and other components for the Wind Farm Fields to be built offshore. The fields in Corpus Christi and South Texas are a love/hate relationship. They like the money being brought in by the wind farms, etc but they are not liking the fact that the towers are killing everything that fly's it seems and the more they build the more they block off access to the waters by outdoorsman. But big money usually wins out over conservation.
There are solutions.............

Vertical axis wind turbines

A 2019 study published in the Journal of Environmental Management describes mitigation measures involving superficially tilling the soil around the base of wind turbines making the area less attractive to kestrels due to the reduction of prey around the turbines. The result was found to be a 75–100 percent decline in collisions over a period of two years.

Norwegian scientists have discovered that painting one of the three blades on a wind turbine black reduces avian deaths by 72 percent.

Now - the numbers are all over the map as far as kills. I mean it's crazy how wild the numbers are. One wonders how accurate the studies are if they disagree by hundreds of thousands. So we really don't know anything other than "substantial".
With that being said - you kill birds with traditional wind turbines or you kill them with the results of burning coal, natural gas, or other methods of electric generation. So if the study may say "wind turbines kill 100,000 birds annually in the US" - if not using wind power kills 20,000 birds annually due to pollution, mining, whatever........... just wondering.
 

NachoRuby

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Its probably somewhat accurate. Most of the people I see out here where I am at driving jeeps are women and much younger guys. Now that is not to say some of them might not be into off-roading but odds are their vehicles will never see anything other than the mall or the local streets or drives to the beach. So an EV model would fit the bill for them.
It seems like the majority of reviews for the Rivian R1T and the 4XE in full electric mode indicate that electric is excellent off road. And don't forget the (very expensive) Hummer EV. And just think of how much water you could ford if you don't even have to worry about hydrolocking. I think they'll be able to make everyone happy when it comes to capability. The problem will be range, and charger availability. Performance is all but guaranteed to be better than what we're doing now. You'll get a jeep that can ford 45 inches of water, go 0-60 in 3 seconds, have full torque at 0 rpm, and have phenomenal ground clearance. The Rivian has 14.5 inches of ground clearance and it is the same overall height as our JTs.
 
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ShadowsPapa

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My problem with the Rivian is they are butt-ugly, IMO. Like some other electric vehicles, long strings of lights all across the front, narrow bands of lights, the curves and shapes just turn me off.
If they had a different look and didn't try to make them look SO different with the lighting and swept sides it might be different. But based strictly on appearances at this point, I could never own one.
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