Stellantis Q1 2025 Sales Report

[ShadowsPapa]

Wow the Maverick is doing great and it’s not even a real truck??? All one body like the previous Honda “truck” ?

I love my JT but I kinda think of it as not a real truck. Bought it cuz I’m a Jeep nut and wanted it!! One of the few Jeep models I have not had out of 28! Yup I did say Jeep “nut” !!!

Go Jeep!!!

It's cheap, and not really a real truck. That's part of the appeal - cheap, small, light, and good for smaller things for people who don't need to tow or haul any real payload. It fills that niche where there wasn't a whole lot of competition.

I bought my JT because it is a real truck when needed. Put a plow on a Maverick, tow 6,000 pounds of trailer across the country.

It's another apples to oranges thing - it's an SUV with a small truck bed on the back.

What? The 'smaller' trucks are selling really well. The Ford Maverick is selling like hot cakes!

Again, apples to oranges, IMO - it's not going to handle any real truck stuff like the JT does. It's an SUV with a truck bed.
2,000 pound towing unless you opt for the 4,000 tow package LOL
That's not even in the same class. Why would anyone compare a Maverick to a truck?
Sure, it can haul 1500 pounds payload according to Ford, but our prior Grand Cherokees beat the Maverick in towing and payload.

Sponsored

 

[biodiesel]

Wow the Maverick is doing great and it’s not even a real truck??? All one body like the previous Honda “truck” ?

Yes, most compact trucks are going to be unibody. The other popular compact truck is the Hyundai Santa Cruz. Ram has a compact truck that is currently being sold in Brazil, it's called the Rampage.

We all have our own ideas of what a truck should be, but the powers to be make the official definition. For example, the PT Cruiser was classified as a truck because it had a removable rear seat that created a flat cargo area. It met the NHTSA's light truck definition for that time.

I love my JT but I kinda think of it as not a real truck.

The Gladiator is very much a truck, a mid-size truck to be exact. As a matter of fact, the Gladiator, as a midsize truck, has more towing capacity than many 1/2-ton trucks from the 1980, 1990s, and early 2000s.

Bought it cuz I’m a Jeep nut and wanted it!! One of the few Jeep models I have not had out of 28! Yup I did say Jeep “nut” !!!

Well, I think you made a good choice. The Gladiator is a very impressive Jeep with a lot of capability. The truck itself sold me, but the diesel turned it into a keeper. So, I'm a diesel nut who loves Jeep!

 

[wolfdog]

Biodiesel,

Yup, sounds like you are a diesel nut and I hope you stay a Jeep nut! Reading this forum, I (shouldn't) there is a lot of complainers but out of 28 Jeeps of all models only two were kinda lemons still loved them both!!

Go Jeep!11

 

[Janster]

I get paid to look at all that shit, Stellantis, in general, is down more than most, and down more than GM or Ford flatly.

They're down in every segment, and every powertrain configuration.

Stellantis was priced wrong for the market, and waited way to long to react to the market.

Have to LOL thinking about the replies I got just a few months ago when I told folks huge discounts were coming by the end of January and sales were poor.

People have a very rough time separating their feelings from facts, fanboyism is real.

I have a hard time believing any of the ‘numbers’ and/or information we see online. I mean, corporations have funny ways of calculating things to spin the numbers to appease the results they need. And/or….the information that is available ‘to the public’ is greatly skewed to actual. Only the CEO’s and upper management know the real numbers.

Doesn’t matter either way…... It takes the proper people in place to actually see the trends and figure out what (or how) to make companies profitable. It’s like a moving target. If you have an idea, get it implemented and produced - it’s probably 5 years (or more) that has passed since inception. That moving target has shifted again and your implemented idea takes a nose dive.

I wouldn’t want to be in that industry….. Aside from the electric bandwagon that everyone has jumped on….. Let’s get the engineers back designing something non-electric again.

 

[Jrgunn5150]

Only the CEO’s and upper management know the real numbers.

You've clearly never set foot in a factory. At a level above production worker anyway.

Everyone from the hi low driver to the shipping clerk, base hourly supervisor level positions up, knows the "real" numbers.

It's hard not to notice you haven't set a tool in months, run an assembly station in weeks, ordered a material, colorant, arraigned a truck, looked at your EDI.

There's a million indicators available to the average person in the auto industry.

Then there are professional tools like IHS Markit used by mid-level management like myself to make decisions, make quotes, etc etc etc.

You can, "not believe" all you like, Stellantis was still hardest hit, Stellantis is still furthest down, Stellantis is still the first one to idle factories over tariffs.

 

[ShadowsPapa]

You've clearly never set foot in a factory. At a level above production worker anyway.

Everyone from the hi low driver to the shipping clerk, base hourly supervisor level positions up, knows the "real" numbers.

It's hard not to notice you haven't set a tool in months, run an assembly station in weeks, ordered a material, colorant, arraigned a truck, looked at your EDI.

There's a million indicators available to the average person in the auto industry.

Then there are professional tools like IHS Markit used by mid-level management like myself to make decisions, make quotes, etc etc etc.

You can, "not believe" all you like, Stellantis was still hardest hit, Stellantis is still furthest down, Stellantis is still the first one to idle factories over tariffs.

Yeah, no matter how it's sliced or "who's numbers" you look at, Stellantis was hit hardest - Ram and Gladiator. Some of the other models not so bad.
The only "tricky" area I see is when GM says it's beating Ford in numbers - GM combines the GM trucks with the Chevy trucks and then says they beat F150. Break it down, though, it's not as nice looking for GM.

When I can order a Gladiator and it's built and ready to ship in basically 3 weeks, and could end up here in less than a month after the initial order was placed - they aren't exactly swimming in orders.
They also have a $7,000 incentive on the 2025's. I find that interesting since we're basically, what, half-way through the model year and already they are cutting things down that much?

 

[Janster]

You've clearly never set foot in a factory. At a level above production worker anyway.

Everyone from the hi low driver to the shipping clerk, base hourly supervisor level positions up, knows the "real" numbers.

It's hard not to notice you haven't set a tool in months, run an assembly station in weeks, ordered a material, colorant, arraigned a truck, looked at your EDI.

There's a million indicators available to the average person in the auto industry.

Then there are professional tools like IHS Markit used by mid-level management like myself to make decisions, make quotes, etc etc etc.

You can, "not believe" all you like, Stellantis was still hardest hit, Stellantis is still furthest down, Stellantis is still the first one to idle factories over tariffs.

I’ve been working in the Printing & binding industry for 35 years. I was a Machine Operator for 20 years - setup, run, maintain, & repair binding & mail equipment and for the past 15 years, as a biller.

Let me tell you about the printing industry, a dying industry that it is. The company of which I’ve been employed used to be a worldwide company with 20+ production plants…. has gone thru mergers, acquisitions, bankruptcies, buy-outs, more company splits, many plant closures, lay-offs…. Down to only 2 plants. In fact, last year… the employer name listed on my paychecks changed 3 times I’ve just seen 4 of my fellow coworkers get laid off in the last month. Just a couple days ago, they laid off a high exec VP.

Perhaps its just the printing industry…. but they surely knew how to blow smoke and make you believe…”Oh, we’re doing really good” - ….then, they’d turn around and close another plant or lay people off. Nobody is safe…

The only ’sales’ numbers I believe…. are from my husband, who is a part owner of a small electronics company.

 

[Jrgunn5150]

I’ve been working in the Printing & binding industry for 35 years. I was a Machine Operator for 20 years

As I said...

Have a lovely evening in Janland, I'm out

 

[Metalhead]

Well I did my part. Bought my gladiator 2 weeks ago. Part of the problem at least in my area is dealers don't have any gladiators on the lot. Some still have 2024 models which is what I got. I was going to order a 2025 until 2 salesman blew me off after sending a build sheet. Had to drive 52 miles to a dealership to find a gladiator with the features I wanted.

 

[ShadowsPapa]

Well I did my part. Bought my gladiator 2 weeks ago. Part of the problem at least in my area is dealers don't have any gladiators on the lot. Some still have 2024 models which is what I got. I was going to order a 2025 until 2 salesman blew me off after sending a build sheet. Had to drive 52 miles to a dealership to find a gladiator with the features I wanted.

Within 250 miles of me - a 500 mile diameter circle - that's a lot of dealerships, there were only something like 66 Gladiators on the lots - well, some of them said "in transit" - not even on the lot. One dealership here has 2, another has 6 - which surprises me they have that many.
There just aren't that many out there to check out on the lots.
And with Stellantis offering 7K discounts on NEW 2025 Gladiators - something's really wrong. That puts a brand new, nicely equipped Mojave X about 3 grand less than an Overland was 3 years ago. They are struggling, and have been for a long time.
They had to all but dump the 23s and 24s, and there's hardly any 25s out there to look at, those out there have crazy deep discounts.

 

[Flanders]

The Q1 comparisons might be misleading. There weren't many mid-size trucks to be had in Q1 2024. Plenty of Gladiator inventory, but the new Tacoma was delayed and there were no Rangers and few Colorados and Canyons on the lots for whatever reason. That may have benefited Nissan.

The sales numbers make more sense in a larger context.

Sales by Model​	Q1 2025​	2024​	2023​	2022​	2021​	2020​	2019​
Chevy Colorado​	25,856​	98,012​	71,082​	89,197​	73,008​	96,236​	121,703​
Ford Ranger​	14,913​	46,205​	32,334​	56,987​	94,755​	101,485​	83,571​
GMC Canyon​	9,096​	38,215​	22,458​	27,821​	24,125​	25,191​	32,826​
Honda Ridgeline​	10,951​	45,421​	52,001​	42,762​	41,355​	32,168​	33,334​
Jeep Gladiator​	12,057​	42,123​	55,188​	77,855​	89,712​	77,542​	40,037​
Nissan Frontier​	14,481​	68,155​	58,134​	76,185​	60,697​	54,817​	72,369​
Toyota Tacoma​	65,821​	202,257​	234,768​	215,853​	252,490​	238,805​	248,801​
Hyundai Santa Cruz​	6,648​	32,033​	36,675​	36,480​	9,634​	​	​
Ford Maverick​	38,015​	131,142​	94,058​	74,370​	13,258​	​	​
Total​	197,838​	703,563​	656,698​	697,510​	659,034​	626,244​	632,641​
Total Excl Compacts​	153,175​	540,388​	525,965​	586,660​	636,142​	626,244​	632,641​

Sponsored