Americans' Thirst for Wrangler Quenched? - Article

[MACHZ]

I was shocked to see how many 18's are still sitting on the dealer lots around here. The funny part is they are still not giving great discounts on them.

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[misanthrope]

JL sales are slowing because all of us are waiting for the JT instead of buying a JL. Right?

Slowed to a January record 13,000+ units...

 

[drogers]

yeah i figured that but im sure it will effect international sales lucky for jeep there domestic market is there biggest

The article is about US buyers - it’s right there in the title ;-)

 

[WXman]

Well, in my case:

2012 JKU Sport 3.6L, max tow package, S package, 3.73 gears = $29,860ish

2018 JLU Sport 3.6L, hardtop, Tech package, auto, S package = $39,640

The price increases have been insane, far higher than other midsize 4x4s over the last 5 years. I think that's why we aren't seeing huge sales increases despite having an all new model on the lots. Jeep isn't shy about raping people, they do it in plain daylight.

 

[homerun]

Well, in my case:

I think that's why we aren't seeing huge sales increases despite having an all new model on the lots. Jeep isn't shy about raping people, they do it in plain daylight.

But there have been huge sales increases, hence the recorded sales year in 2018 and month of January 2019. The article didn't say sales were not good, just that the pace has slowed and that production is still high leading to high inventories.

 

[misanthrope]

But there have been huge sales increases, hence the recorded sales year in 2018 and month of January 2019. The article didn't say sales were not good, just that the pace has slowed and that production is still high leading to high inventories.

This^, and the fact that the 2.0 isn't selling well (which was the only engine dealers could order for inventory at the end of the year) is leading to high in-stock inventories. Customer orders are still driving sales, so the question really is: what happens when all of the Jeep-obsessed forum freaks like us get their rigs? Who will buy once the fanatic market is saturated?

 

[steffen707]

This^, and the fact that the 2.0 isn't selling well (which was the only engine dealers could order for inventory at the end of the year) is leading to high in-stock inventories. Customer orders are still driving sales, so the question really is: what happens when all of the Jeep-obsessed forum freaks like us get their rigs? Who will buy once the fanatic market is saturated?

G-wagon buyers? Lol

 

[5JeepsAz]

I just saw the European crash test of the JLU on Youtube. As a father of small children in car seats, that shit was unnerving as hell to watch.

The number of major bones broken in the test dummyd in the vehicle tested, vs the jeep I'm in right now was amazing.

Basically, you live, but it hurts way worse and your medical better be good.

As always, you are in a Jeep, ditch before contact, roll as needed to avoid collision!

 

[Renegade]

This^, and the fact that the 2.0 isn't selling well (which was the only engine dealers could order for inventory at the end of the year) is leading to high in-stock inventories. Customer orders are still driving sales, so the question really is: what happens when all of the Jeep-obsessed forum freaks like us get their rigs? Who will buy once the fanatic market is saturated?

Enthusiastic forumites like us don’t actually make up the majority of Wrangler buyers...soccer moms and mall crawlers do. NOT THAT THERE’S ANYTHING WRONG WITH THAT. Special orders also don’t make up the majority of purchases, there are just a larger percentage of enthusiast forum users who special order. Sales are generally highest during the first and second model year, when all the people who want the cool new one switch, then they taper a bit. Nothing unexpected. I suspect it’s also normal for Wrangler inventories to build during the winter then thin during spring and summer. It is a convertible...

 

[Lou3.6]

Thanks for stomping on my hope the JT will be reasonable.

"Reasonable" lies between Reason and Able . . . and if I could add just one more - rhyme ! Piece these together in any which way pleases you . You may toss-in the word "assume", but only if your a gambler !

 

[WXman]

But there have been huge sales increases, hence the recorded sales year in 2018 and month of January 2019. The article didn't say sales were not good, just that the pace has slowed and that production is still high leading to high inventories.

This^, and the fact that the 2.0 isn't selling well (which was the only engine dealers could order for inventory at the end of the year) is leading to high in-stock inventories. Customer orders are still driving sales, so the question really is: what happens when all of the Jeep-obsessed forum freaks like us get their rigs? Who will buy once the fanatic market is saturated?

No, there haven't. In some months, JLs sold less than JKs from the year prior. And overall, JL sales have only netted a very small gain over the 11-year old outgoing JK model, despite being all new, heavily advertised, and seeing huge increases in production capacity.

It's very telling when you do all these things and still just barely outsell your old model.

 

[MACHZ]

Well, in my case:

2012 JKU Sport 3.6L, max tow package, S package, 3.73 gears = $29,860ish

2018 JLU Sport 3.6L, hardtop, Tech package, auto, S package = $39,640

The price increases have been insane, far higher than other midsize 4x4s over the last 5 years. I think that's why we aren't seeing huge sales increases despite having an all new model on the lots. Jeep isn't shy about raping people, they do it in plain daylight.

I agree,

my 14 rubiX MSRP was $40700 and to pick up a 18 JL with the same options is $48500. They are going to kill their own sales with increases like this.

 

[WXman]

This was in the news....

https://www.cnbc.com/2019/02/07/fiat-chrysler-shares-plummet-12-percent-on-weak-outlook.html

Most of us realized that having two models on sale side by side was the reason they showed any growth at all last year, but this year will be the revealing proof one way or the other. Will the insane price increases bring JL/JT to a slow trickle? Time will tell...

 

[steffen707]

This was in the news....

https://www.cnbc.com/2019/02/07/fiat-chrysler-shares-plummet-12-percent-on-weak-outlook.html

Most of us realized that having two models on sale side by side was the reason they showed any growth at all last year, but this year will be the revealing proof one way or the other. Will the insane price increases bring JL/JT to a slow trickle? Time will tell...

There's going to be a plug in hybrid version of the Wrangler in 2020?!

 

[Lou3.6]

There's going to be a plug in hybrid version of the Wrangler in 2020?!

So JEEP says . The Hybrid portion will "come-in-handy" when in your local home area shopping & mall-crawling only !
The Regular gas engine will be required when Off Roading IT ! Seems like it will add Weight and Hurt Off Road performance . But as long as they keep it an OPTION - it's one I will avoid .

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