What kind of discounts are people getting on new Gladiators nowadays?

[Mister Lamb]

I purchased my Willys for 20% off last month and they still have quite a few 2024s left at that discount.

Which dealership?

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[plumber78]

Which dealership?

Valley Motor City in Northeast Ohio. Had a great
experience there as well through the whole buying process.
https://www.valleymotorcity.com/new...w&_dFR[make][0]=Jeep&_dFR[model][0]=Gladiator

 

[Vetterestorer]

I noticed the same Gladiator Rubicons have been at two Florida dealers for two months at enticing prices. I wonder if those two dealers are playing games on the pricing on cars.com. About 80% of the 2024 Rubicon inventory have sold in the last two months including many that were not priced as aggressively as the Florida Rubicons. Yet, the offerings from the two Florida dealers remain unsold. Odd.

 

[Watrmel0nBandit]

About 3 weeks ago, I picked up a new Rubicon with a sticker of $61k for $39k in Tennessee.

 

[trekkar]

About 3 weeks ago, I picked up a new Rubicon with a sticker of $61k for $39k in Tennessee.

Awesome, thats 36% off, what dealer? Did they have any more or mojave's?

I tried working with Harper's in Alcoa TN but they were only about 25% off of their rubicons/mojaves

 

[Watrmel0nBandit]

Awesome, thats 36% off, what dealer? Did they have any more or mojave's?

I tried working with Harper's in Alcoa TN but they were only about 25% off of their rubicons/mojaves

Picked it up at Rhythm CDJ in Hendersonville, TN. They were very ready to make a deal. They also did an amazing price on an extended warranty and threw in a free T-shirt.

 

[brsnow2585]

We looked around all over central Florida. Wanting a Sport S, with Max Tow, power windows, auto, hardtop, without any other options. With a decent discount. We ended up with a Crystal Granite Metallic Sport S with everything except Max Tow we wanted, but also got convenience package and rear blind spot, plus adaptive cruise control. All in MSRP? $51,000+. Out the door? $36,000+, with a $15,000 discount. Salespeople everywhere said Max Tow will not be discounted more than $5,000!

Crystal grey metallic, nom nom, same as my '22 rubi, hit up some wet gravel roads, the back road paint job is a sweet contrast to crystal grey. I ordered mine minimal, had I generous employer partner benefit, sticker was 61k, about 45k after that. I basically got the diesel on my partner discount, it's about 10k price shift with the engine and transmission swap out...... Yes, they do list is separately on the build/bill sheet, it's~6k for the engine and~4k for the diesel matched transmission. But that's not a thing anymore. I didn't load up on foo foo things, steel bumpers, tow package, aux switches, and premium audio(got me LED lights all around), that was my build.

 

[brsnow2585]

Crystal grey metallic, nom nom, same as my '22 rubi, hit up some wet gravel roads, the back road paint job is a sweet contrast to crystal grey. I ordered mine minimal, had I generous employer partner benefit, sticker was 61k, about 45k after that. I basically got the diesel on my partner discount, it's about 10k price shift with the engine and transmission swap out...... Yes, they do list is separately on the build/bill sheet, it's~6k for the engine and~4k for the diesel matched transmission. But that's not a thing anymore. I didn't load up on foo foo things, steel bumpers, tow package, aux switches, and premium audio(got me LED lights all around), that was my build.

A little texture for your consideration

 

[RLGJT]

Picked up a (New) '23 Willys Sport (Soft Top) with the Tow Package and the Customer Preferred Package 23K (32-inch MT tires, rock rails, etc.) last month for about 35% off - MSRP $38,755, Total Price w/pkgs $43,610, OTD - $33500. Picking up a Hard Top from a dealer in Cape Cod next week for $2K. No complaints.

 

[van_tri]

Well done. It’s almost as if the dealer wasn’t even trying or it just got misplaced LOL!!

 

[cb4017]

About 3 weeks ago, I picked up a new Rubicon with a sticker of $61k for $39k in Tennessee.

Well Dang! I thought I was doing good with a $46K quote on a $59K MSRP Mojave.

 

[trekkar]

Well Dang! I thought I was doing good with a $46K quote on a $59K MSRP Mojave.

Was that a 2025 or 2024? And was the quote of 46k including taxes or would you need to pay those after? If that's a 2025 quote then probably a pretty decent deal right now. I'm sure later in the year the deals will be better on them. The best deals on the 24's was around 33-35% off msrp. The 25's have around a 10% lower msrp so a 20% off MSRP on a 2025 is pretty good right now.

 

[cb4017]

Was that a 2025 or 2024? And was the quote of 46k including taxes or would you need to pay those after? If that's a 2025 quote then probably a pretty decent deal right now. I'm sure later in the year the deals will be better on them. The best deals on the 24's was around 33-35% off msrp. The 25's have around a 10% lower msrp so a 20% off MSRP on a 2025 is pretty good right now.

That's a 2025. The $46K is before taxes and fees.

The 2024's are all gone around here.

 

[Anchovypizza]

I just picked up a 2025 Mojave X that was MSRP at $65,750 for $53,122 before taxes, tags, etc. In Florida.

 

[ExpoGuy]

A dealer near me has a 2025 Rubicon X for $53,215. The MSRP is $64,415.

This is the largest discount I have seen for a Rubicon X.

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