legacy_etu
Well-Known Member
- First Name
- Brian
- Joined
- May 19, 2021
- Threads
- 3
- Messages
- 1,448
- Reaction score
- 1,792
- Location
- New England, USA
- Vehicle(s)
- 23 Mojave, 25 Corvette Eray, 16 Wrangler UNLTD,
Holy shit, my heads spinning. A plan, z plan, ……..i worked at a Ford dealership when they did their first "Family Pricing for Everyone" pitch (i think) over a decade ago.
Ford operates on an A, Z, D, X plan system. A for corpos, Z for corpo retirees, D for dealership employees and X was for just the generic "i work for a company that has some connection with Ford" pricing. Including people who worked for companies that Ford advertised with.
X plan was $200 below invoice in my day. Light research says today it's 0.4% below invoice plus $275, which isn't that far off from -200.
You know what pricing my dealership gave out in their internet department to get people in the door? invoice for mustangs, 200 below invoice for most models, 300 below invoice for slow sellers.
For reference: D plan (i bought a few cars this way) was 2.5% below invoice. A and Z plan was D plan minus $100.
I bought my gladiator in 2022 when there were no rebates for 3% below invoice, at a time when many people without tread lightly or financing were getting 6% below.
"Employee pricing" is a gimmick back then and it remains so today.
Sponsored